BTL Liners Announces a New Brand and Website

(November 24, 2015, PRINEVILLE, Ore.) — Central Oregon-based geomembrane containment systems provider, BTL Liners, proudly announces a revised brand and entirely new website. BTL has been a leader in the geomembrane liner products industry since the early 1980s with their reinforced polyethylene (RPE) and reinforced polypropylene (RPP) liners, tarps and covers. BTL partnered with Savy Agency, a Bend, Oregon-based digital marketing agency, for a fresh new look that breathes life into the successful geomembrane containment systems provider.

BTL is excited to reveal their new logo at the center of the brand’s redesign. The new logo tells the BTL story with the same bold passion as their previous logo, but with a more modern look and iconography. BTL’s new icon encompasses the applications and industries they serve. The centralized drop represents water, oil and waste containment. The upper blue represents natural resources and above-ground applications, where the lower charcoal conveys an industrial presence and underground natural resources. BTL liners, covers and tarps help protect the earth’s most valuable natural resources, now illustrated in their new iconography and logo.

Integral to the rebrand, BTL launched their new website this week, which has been designed for ease of use and browser experience. BTL takes great pride in providing excellent customer service, which now often begins online. From irrigation and pond liners to greenhouse covers and custom truck tarps, BTL’s new website will provide customers the information necessary to complete their projects. BTL treats every customer as they are the most important – from someone needing a tarp for their truck to an irrigation reservoir covering 40 acres.

The BTL philosophy is to be better today than we were yesterday, in everything we do. That includes our marketing campaigns to reach new customers and better serve our existing ones. Our new, exciting brand illustrates our commitment to be the company that never takes anything for granted. From first impression to the lasting commitment toward excellence, never mistake activity for results,” says Michael R. Baron, President of BTL Liners.

Look for BTL’s fresh new brand in print, on liners, tarps and cover wraps, BTL trucks and across their digital presence. BTL continues to provide the same high-quality, puncture-resistant liners, covers and tarps, as well as best-in-class customer service, now with a new brand look and feel.

About BTL™ Liners:

Since 1981, BTL Liners has provided clients the confidence and peace of mind that comes from innovative geomembrane containment systems. BTL exceeds client expectations for the containment, control and conservation of their valuable resources. With sales volumes approaching 75,000,000 square feet annually, BTL is able to make the largest panels in the industry at 150,000 square feet in our 84,000 square foot state-of-the-art fabrication and welding facility in Prineville, Oregon. BTL maintains the highest standards in speed of delivery, customer service and uncompromising quality. For more information, visit us online at www.btliners.com or call us at 800-280-0712.

Contact: Michael Baron | 800-280-0712 | michael@btlliners.com