Jim Nicholson

Jim started at BTL in April of 2006 as the Midwest Office Sales Representative, a position he still holds to this day. Jim brings a wealth of relevant experience to BTL. He holds a Bachelor of Science degree from the University of Wisconsin – Stevens Point in Water Resources, emphasizing in Fisheries Management, Water Chemistry and Aquatic Biology. Prior to working at BTL, Jim worked for the Wisconsin Department of Resources, Fisheries Division for two years and as a regional manager for a private lake and pond management and consulting firm for six years.

After serving in the Army Reserve for 24 years, Jim retired as a Command Sergeant Major in 2010. He completed three combat tours in Iraq and one in Kuwait. Jim was also deployed to Bosnia and Kosovo for peacekeeping operations. Jim received two Bronze Stars and the Legion of Merit.

“[I love] the genuine team atmosphere and ‘One team – One fight’ mentality.  Every customer is treated as important as the next regardless of the size of the project. Customer service is the number one priority and we emphasize quality over quantity,” says Jim.

When Jim isn’t working, you can find him fishing, hunting or cooking. Jim can be just as happy drinking a cheap scotch as he would be an expensive one. Jim has been married for more than 26 years to his wife Karen. They have three children, Rebecca, Jacob and Joseph. Add to the mix an American Water Spaniel named Diesel and a cat named Charlie and you have the Nicholson family.