Michael BaronMichael began his association with BTL in 2010 as an Investment Real Estate Advisor representing the ownership in the sale of BTL’s Bend facility. Michael was intrigued by the industry and felt his business and marketing experience could lend itself well to the future of BTL. After four years on the executive management team, Michael was promoted to President.

Michael holds a Bachelors of Science in Business Administration with an emphasis in Marketing from San Diego State University. For more than 35 years, Michael has represented some of the most successful real estate developers and owners of shopping centers, office buildings and apartment projects in the United States. Michael has negotiated transactions in excess of one billion dollars and trained some of the top brokers in the state. These opportunities provided him with the negotiation skills and business knowledge for his leadership role at BTL.

“I enjoy evaluating where the next market and opportunity will come from and am challenged in formulating strategies to service those needs. I enjoy being able to lead by example and mentoring our wonderful people,” says Michael.

Coming onboard at BTL, Michael was eager to learn from a team with decades of knowledge in the liner products industry. As a quarterback in high school and college, Michael brings a “never give up” attitude and ability to rally his teammates towards reaching goals above and beyond what’s expected.

Outside of work, Michael is a proud father, grandfather and husband. Michael enjoys riding his Harley, fly fishing, golfing and traveling to Wyoming and Italy.